Domotex 2013: The World of Flooring
The international floor coverings industry eagerly awaits its major event – Domotex – which takes place in Hannover from 12-15 January 2013. Approx 1,400 companies from 60 countries will be showing their latest products and collections at the leading international trade fair for carpets and floor coverings. Some 40,000 trade visitors from more than 80 countries are expected in Hannover.
In line with the Domotex claim – "The World of Flooring" – every product group and trend will be showcased in detail at Domotex in Hannover. Hand-made and machine-made carpets, textile and resilient floor coverings, parquet and laminates take pride of place, however equipment and products for floor laying, maintenance and applications technology will also feature in this impressive array.
Accordingly, the trade visitors come from the wholesale/retail trade, the field of architecture, interior design and the skilled trades. They obtain a complete market overview so that they can compare suppliers, products, terms and prices, as well as gain insights into the latest trends and developments. Some 54 percent of the visitors come from outside Germany and as many as 90 percent are involved in making their company's purchase decisions. These figures put Domotex at the top of the league of international trade fairs.
The keynote display "Flooring Deluxe" at the next Domotex will focus on premium quality textile floor coverings, parquet and laminates. In order to showcase these products to best effect a special Flooring Deluxe display area has been dedicated to textile floor coverings in Hall 6. Another special area in Hall 9 has been allocated to high-quality parquet and laminate floors. Top-name exhibitors will stage presentations around the centrally located special areas.
The Concept Room idea is central to Flooring Deluxe and provides scope for exclusive product installations. These individual room settings – or modules – allow for the innovative demonstration of different types of flooring. Emphasis will be placed on inspiring and ground-breaking design ideas and presentations ranging from a lifestyle concept, a room design and a solution for commercial premises to a featured material and an unconventional installation. The intention is to illustrate the role played by flooring in the interior design concept. The Concept Rooms will be staged by some of the leading international companies exhibiting at Domotex.
The Match and Meet service brings exhibitors and visitors to Domotex together via the Internet. Trade visitors post their individual profile on www.domotex.de and indicate which products interest them most. Participants then automatically receive a hit list of the appropriate contacts and are able to contact the potential business partner directly.
DOMOTEX2go, a "mobile" trade fair guide, will once again be available at the next DOMOTEX. This smart phone guide features the most important online functions of the Domotex website. DOMOTEX2go enables every trade visitor to select exhibitors, products and events and plan their own timetable at the trade fair accordingly. The guide also offers an interactive map of the Exhibition Grounds, including a navigation function. This application can be downloaded from www.domotex2go.de and is available as a free download from Apple's app store.
Suppliers of handmade rugs and carpets at Domotex 2013 will be exhibiting their products in Halls 14-17. Visitors will find that the displays are clearly arranged and logically structured so that they can easily find their way around. For example, designer and modern carpets will be displayed in Hall 17, while Hall 16 has largely been dedicated to displays of traditional carpets. The international group presentations will be located on the east side of Halls 14 and 15.
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