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International Toy Fair anchored in Nürnberg until 2021

Spielwarenmesse eG and NürnbergMesse GmbH extend their general agreement until 2021 and join forces into the next decade. This is the result of smooth and targeted negotiations between the executive board of Spielwarenmesse eG, Ernst Kick and Dr. Hans-Jürgen Richter, and the new NürnbergMesse management team, Dr. Roland Fleck and Peter Ottmann. Part of the agreement is the addition of a new hall to extend the exhibition site. This is to be completed by the start of the Spielwarenmesse International Toy Fair in 2014. The supervisory bodies of both companies have already approved this package for the future.

Without major guest events like those of Spielwarenmesse eG and AFAG (incl. Consumenta), NürnbergMesse GmbH would probably not have been founded at the time, because the event portfolio of NürnbergMesse was not developed until the mid 70s. At that time, Spielwarenmesse eG had already organized exhibitions in Nürnberg for a quarter of a century. The expansion of the hall space in Nürnberg has thus been closely associated with the growth of the International Toy Fair since the two companies started their cooperation.

For Spielwarenmesse eG and NürnbergMesse have rearranged and approved more for their future cooperation than just the construction of hall 3A. The contractual commitment also covers the permanently rented stands of Spielwarenmesse eG in hall 12.2. These have been firmly agreed until 2018 for the time being, with an appropriate option to extend.

The new hall puts the finishing touch to the buildings in the east section of the exhibition site. It connects to hall 4A in the south and will cover an area of over 8,000 m2.

The exhibition company's real estate strategy is in the context of the new management's action focus: reducing the investment backlog and launching the energy campaign.



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