contents

asia
 
ad:tech Singapore debuts full roster of industry guru keynotes

dmg::events, the leading conferences and exhibitions organizer for the global digital marketing community has unveiled a jam packed agenda for its upcoming ad:tech Singapore. The two day Exhibition and Conference brings together movers and shakers across all industries with one thing in common: to share insights into how digital innovation is transforming every facet of the marketing industry.

The two full days of keynote presentations, panels and workshops will feature the biggest and brightest minds in the industry like:
- Deb Henretta, Group President Asia, Procter and Gamble;
- Michael Smith Jr, Head of Global Tech Initiatives, Yahoo! Southeast Asia;
- Kerry McCabe, General Manager, Advertising & Publishing, Asia Pacific, Microsoft Advertising and the list goes on
Breakout sessions will dive deep into some of today's biggest questions around digital. Those just starting to explore what digital can do for their business can get their feet wet at a session about how to transition from traditional to digital advertising, veterans can gain new insight from topics like the growth of location based services, and everyone can benefit from sessions that get down to the bottom of hotly debated topics like getting value out of social media metrics.

ad:tech wants to do their part in driving innovation in Singapore so this year's event will have a number of new initiatives geared towards start-ups and entrepreneurs. An online business matching program will ensure participants network with the right people to move ideas forward and a start-up pavilion on the show floor will be dedicated to propelling growth of new companies. For the very first time, ad:tech Singapore has received funding from International Enterprise Singapore (IE) through the IMAP programme which enables Singapore incorporated companies to receive subsidies of up to 50 per cent of their participation cost.



write your comments about the article :: © 2011 Exhibition News :: home page