Parma Camper Show creates opportunity for relaunch the sector

"The Parma Camper Show represents an important event which promotes the whole sector after the severe fall in sales recently recorded. It is also an opportunity to reach new customers, that are not our usual ones", President of Promocamp Emma Lorena Turri declared. She stressed the co-operation with Fiere di Parma at the next show on itinerant tourism, which will be held on September 2010, from the 11th to the 19th.

The Show, born as a partnership between Fiere di Parma and APC-Associazione Produttori Caravan e Camper, with the participation of Promocamp, Assocamp and Confederazione Italiana Campeggiatori, is considered as an ideal occasion to relaunch the sector that, even though suffered from a fall in sales last year, is now looking forward to the future. The co-operation with the fair organization of Parma for this new appointment with the tourism "en plein air" has a goal to innovate and relaunch the sector.

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