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Los Angeles Auto Show

Are cars becoming mundane transportation or does the future hold an exciting and innovative new era in auto design? This is one of many questions being addressed by a panel of prominent auto designers during the Los Angeles Auto Show on Dec. 3.

Daniel Lyons, Newsweek's Technology Editor, will moderate a revealing discussion with a renowned group of designers including Ian Callum, director of design at Jaguar Cars; Derek Jenkins, director of design at Mazda North American Operations and Franz von Holzhausen, chief designer at Tesla Motors. Lyons will examine with this notable group of automotive design leaders how new market conditions, tougher environmental regulations and changing consumer preferences will ultimately impact what consumers drive in the future.

During this special Newsweek presented forum, controversial topics surrounding the future of automotive design will be debated. A few of the many questions to be asked include: Will the quest for better fuel economy make all cars look like aerodynamic variations of each other, or will new technology allow for design breakthroughs? Will the visceral experience of driving be lost forever or simply replaced with a different but equally stirring experience? The panel promises to be an honest and eye-opening look into the future of the automobile.

The panel discussion is part of the of the Sixth Annual Design Los Angeles automotive designer's conference taking place during the LA Auto Show's second press day and then kicking off the 10 day consumer show from Dec 4-13, 2009.



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