The 10th Dongguan China Shoes·China Shoetec

Recently, series of data reveals that the economy begins recovery. Purchase Management Index (PMI) of China's manufacturing in August rose by 0.7% when compared to last month, reaching the highest level since April 2008. It reflects that manufacturing industry in China has experienced recovery. Export sector is also stabilizing gradually. According to the statistic of Fujian Inspection & Quarantine Bureau, footwear export at Jinjiang Port reached USD1.01 billion from Jan – Aug 2009. Similar statistic is also found in Huangpu Customs. Guangdong province exported total 2.3 billion pairs of shoes in the first eight months of 2009, with total value of USD6.6 billon, which is more or less the same as last year.

The recovering signal is well demonstrated in The 10th Dongguan China Shoes ・China Shoetec (Autumn 2009) too. The show will be staged at GD Modern International Exhibition Center, Houjie, Dongguan, P.R. China on Oct 28 – 30, 2009. Organizers state that many old exhibitors have increased their booth space, while numbers of new exhibitors and overseas buyers have confirmed their participation. The response of both exhibitors and visitors clearly reflects their confidence in shoe-making industry.

The dramatic change in market condition has made most shoe enterprises diversify their target markets. To meet their needs, organizers of Dongguan China Shoes develop a platform to cater both local and overseas markets simultaneously. Department stores and chain stores are ones of the most important target segments for footwear companies. Apart from the cooperation with related associations as well as media, organizers also deploy one-to-one invitation service to facilitate the sourcing plans of visitors from these sectors. Currently, Wal-Mart, Metro, Rainbow, China Resources, Tsaiye, Pubgo, Dahua, Marchiori, Max Mara, H&M, Maikaolin and more have confirmed their visit to the show.

As a premier trading platform for middle-to-high end footwear, Dongguan China Shoes also gains staunch support from traders, agents and shoe brands. Yue Yuen, Bao Cheng, Nike, Adidas, Leeway, Stella, Paramont, Li & Fung, Belle, Daphne, Aokang, Baleno, Longhao, Lining and more brands and renowned enterprises have been the regular visitors of the event.

The rise of e-business stimulates the development of online companies. Therefore, Dongguan China Shoes never forgets its promotions in this sector, especially in those sophisticated cities like Beijing, Shanghai, Guangzhou, Shenzhen. Renowned and influential China's e-traders, for example,, and have visited the show more than once.

Kids' Shoes Zone will be specially set up in this edition. Organizers have then extended their promotional networks and efforts to kids' shoe making metropolises like Guangdong, Zhejiang, Fujian and Sichuan, etc. Through the cooperation with local associations and media, it is expected that more distributors and agents of kids' shoes will visit the show.

One of the features of Dongguan China Shoes is the number of overseas buyers and its international level. As usual, organizers have spent great effort in overseas promotion, despite the current economic situation. Messe Düsseldorf China Ltd., one of the organizers of the show, promoted Dongguan China Shoes actively on the show- GDS (the world's largest shoes fair), which was held by Messe Düsseldorf GmbH, the mother company of Messe Düsseldorf China Ltd. Apart from the cooperation with US, Italian and other overseas trade associations, emerging markets like Russia, Middle East, and South America are also the focus areas of the fair.

Intimate Services to Buyers
The organizers are delighted to introduce VIP Invitation Service to exhibitors in this edition. Exhibitors only need to provide the targeted local and overseas buyers list, organizers will arrange dedicated staff to invite the buyers to visit. To help visitors grasp the trend of the industry, "Trendy Display Zone will be set up and display the renowned brands and featured products of exhibitors, together with the awarding shoes of design competitions held by the member countries of International Footwear Conference. Furthermore, "Delegation Group" service is provided so as to simplify the registration procedure of buyer groups and show the organizers' respect towards repeated buyers.

Dongguan China Shoes endeavor to deliver first-class services to all parties. This edition, organizers specially join hands with Shenzhen Airlines to provide value-added flight service to both exhibitors and visitors. For those who book the air tickets through Shenzhen Airlines Booking Hotline 95080 or 40088-95080 and travel at Shenzhen International Airport between Oct 1, 2009 and Nov 15, 2009, they only need to mention Dongguan China Shoes and will be entitled to get ONE free shuttle bus coupon from Shenzhen International Airport to Airport Dongguan Check-in, Wanjiang, Dongguan (redeem the coupon at Shenzhen Airlines counter in Shenzhen International Airport). Round-trip ticket holders can even enjoy TWO free shuttle bus coupons. A service counter will be set up by Shenzhen Airlines at Dongguan China Shoes, to handle ticket amendment, refund or other enquiries.

The exhibition area of the coming edition is expected to reach 20,000sqm. 500 exhibitors and over 16, 000 domestic and overseas visitors are expected to attend the exhibition. While Chinese shoes industry is undergoing transformation and upgrading, the 10th Dongguan China Shoes・China Shoetec (Autumn 2009) aims to strengthen trading exchanges and cooperation between China and foreign countries to help companies exploring new business opportunities.

Dongguan China Shoes‧China Shoetec is jointly organized by China Chamber of Commerce for Import & Export of Light Industrial Products and Arts-Crafts (CCCLA), Messe Düsseldorf China Ltd., Adsale Exhibition Services Ltd. and Guangdong Modern Convention and Exhibition Management Co., Ltd. It is the only professional shoes exhibition in Dongguan as well as the UFI-approved event. It serves as the premier one-stop sourcing platform for middle-to-high end footwear, materials and machinery in Asia.

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