contents

america
 
Mark Your Calendar For The Sign Industry’s Premier Event

The International Sign Association (ISA) is preparing for another record-breaking International Sign Expo, as the event returns to Mandalay Bay Convention Center, in Las Vegas, Nevada, for 2009. ISA has already sold more than 85 percent of its exhibit space, and expects to break its records in exhibit space for the fifth consecutive year. The annual event is among the largest trade shows in the nation, ranking on Tradeshow Week magazine's prestigious top 200 list as the 106th largest trade show in the U.S., and climbing. Since the show's debut in 1947, the ISA International Sign Expo has been breaking records in exhibit sales and attendance, and expanded its reach on a global scale.

"We expanded the size of the Vegas exhibit hall in square footage this year. To have sold out more than 85 percent of an expanded show floor this early is a very good sign for the show, and for the sign industry, " said ISA SVP or Trade Shows Brian McNamara.

ISA President and CEO Lori Anderson agreed. "The International Sign Expo is showing no signs of slowing down in its return to Las Vegas for 2009, " she noted. Anderson credits signage for the unique role it plays in the market: "Even during tough economic times, when marketing dollars are scarce, a sign plays an even more critical role in promoting a company's product or services."

At ISA International Sign Expo 2009 in Vegas, expect to see more nearly 2,000 exhibit booths, showcasing the latest technologies, products and services the sign industry has to offer. Visit the official show Expo website, www.signexpo.org, for all show information and mark your calendar to attend the sign industry's premier event, April 15-18, 2009, at Mandalay Bay Convention Center, in Las Vegas, Nev. Educational and networking events will take place April 15-18 and the exhibit hall will be open April 16-18.



write your comments about the article :: © 2008 Exhibition News :: home page