AMB - International Exhibition For Metal Working
AMB, International Exhibition for Metal Working, will held for the first time at the New Stuttgart Trade Fair Centre next door to Stuttgart Airport from 9 to 13 Septem-ber 2008. This represents a quantum leap since exhibitors and visitors finally have a trade fair centre which is one of the most modern in Europe in terms of its facilities and transport logistics, and also does justice to the flourishing economic region of Stuttgart. The New Stuttgart Trade Fair Centre is very impressive thanks to its filigree, clear and bright architecture, its functionality and its aesthetics. This new exhibition platform has enabled Messe Stuttgart to further consolidate and augment its objective of becoming one of the most important high-tech trade fair venues in Germany and Europe.
AMB 2008 has also straightaway completely filled the New Stuttgart Trade Fair Cen-tre, which has a gross exhibition area of 105, 200 square metres, i.e. twice as much as the old Trade Fair Centre in Killesberg. The response to the New Stuttgart Trade Fair Centre is overwhelming with more than 1, 180 companies from 26 countries already registered, i.e. just under 400 exhibitors more than at AMB 2006. At present, there are still a few free places in some areas, but they will also be fully occupied by the time the exhibition opens in September. We are already booked up in other areas and un-fortunately have a waiting list again. AMB has been swimming on the wave of this great success for more than 20 years. The old Trade Fair Centre hampered further growth in the past because it was too small.
At the New Stuttgart Trade Fair Centre AMB has already become the most important industry exhibition for machine tools and precision tools in Germany after EMO. It is a meeting-point, marketplace and impetus provider for the machine and precision tool industry, as well as an indispensable platform for the exchange of information between exhibitors, trade visitors, research institutes, trade associations and universi-ties. This is also due to the three promotional and professional supporters of AMB, i.e. the Association of German Machine Tool Manufacturers (VDW) and the Precision Tools Association and Software Association in the German Engineering Federation (VDMA). I would like to take this opportunity to express my sincere thanks to these three Associations.
Economic climate favours AMB 2008
Forecasters in Germany all agree that the country's economy is now in a stable growth phase which will also continue in the medium term. The current economic growth stands on broad and solid foundations. AMB 2008 will therefore have ideal general conditions, especially since the improvement in the economy is very noticeable, pri-marily in southwest Germany.
According to a statement by the Association of German Machine Tool Manufacturers (VDW) in its annual press conference, this upwards trend has coincided with a con-tinuous upswing in the German machine tool industry over the last 5 years. An end to this strong demand momentum, which is coming from both Germany and abroad, is currently not in sight and there is the promise of more than just light at the end of the tunnel.
Technology exhibition for problem solutions – Users will meet manufacturers at AMB 2008
In the light of this economic background, AMB 2008 will fall on fertile ground. Users are bound to find solutions to their production problems in Stuttgart. Complete proc-esses are now frequently sold instead of just a machine or tools. Customers bring their workpieces with them and expect an economical production solution. This will not be a problem at AMB 2008. 85 per cent of exhibitors at AMB 2008 will be manufac-turers, which means that users will meet competent contact persons for practically every production requirement. Exhibitors will present innovations, further develop-ments, accessories and services from all areas of metal working and processing, whereby AMB concentrates solely on metal cutting and metal removal. Manufacturers of precision tools (32 per cent) will form the largest group of exhibitors and will oc-cupy 28 per cent of the available exhibition space. They will be closely followed by machine tool manufacturers – 30 per cent of all exhibitors, but 48 per cent of exhibi-tion space. The software section, which has expanded due to the integration of CAT.PRO, will account for 6 per cent of exhibitors. Exhibitors will also present prod-ucts and machines from the areas of quality assurance, robots, workpiece and tool handling technology, computer systems, peripherals, parts, components and accesso-ries.
20 per cent of exhibitors come from abroad. Including Germany, 26 countries are currently represented. Switzerland is traditionally the leader when it comes to foreign exhibitors – 81 at present -, followed by Italy (26 exhibitors), the USA, Austria, Japan, France and Spain. Compared with AMB 2006, the amount of exhibition space occu-pied by foreign exhibitors at AMB 2008 has increased by 119 per cent, i.e. it has more than doubled.
The halls at the New Stuttgart Trade Fair Centre can now also finally be planned the-matically. In the past this was not possible due to structural engineering reasons – some halls had a cellar and could therefore not support heavy machines. Halls 1 and 2 will be reserved for precision tools while Hall 4 will accommodate software, engineering, con-trol systems and other equipment such as accessories. Visitors to Hall 6 will find saw-ing machines, drilling machines and gear cutting machines. Hall 8 will be home to grinding machines and deburring machines while Halls 9, 7, 5 and 3 will be reserved for lathes, milling machines, physio-chemical process machine tools, machining cen-tres and second-hand machines (clockwise hall arrangement).
AMB 2008 is expected to attract around 60,000 visitors from home and abroad, pri-marily from the neighbouring countries of Switzerland, Italy, France and Austria, but also from Eastern Europe and countries outside Europe. The visitor target group for AMB 2008 includes skilled machine operators together with managing directors, senior executives, production planners, technical managers, foremen and all produc-tion workers from the traditional user areas of metal working and processing, primar-ily from the mechanical engineering and plant construction industry, the metal goods industry, the car industry, automotive component suppliers, the electrical engineer-ing industry and the mouldmaking industry.
Further training an absolute must – Accompanying programme of AMB 2008-will make trade visitors fit for their daily work
Both the exhibition section and accompanying programme of AMB 2008 will feature an unsurpassed range of topics in special shows and talks under the overall control of renowned German research institutes and with the participation of first-class speak-ers from research and industry.
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