The Asia Outdoor Trade Show
The Asia Outdoor trade show – a joint venture between Messe Friedrichshafen and China's Nanjing Exhibition Centre – has enjoyed excellent feedback since its debut in August. Trade fair scheduled for 23-26 August 2007 in Nanjing. Top industry brands such as Lowa, VAUDE, Edelrid and Meindl, as well as leading outdoor industry companies from Korea, Hong Kong, Taiwan and China are among committed exhibitors.
Attracting a total of 6, 743 trade visitors from across China and other Asian countries, the first Asia Outdoor was highly successful in terms of attendance. Drawing on its 13 years of experience from organising Europe's Outdoor trade show, Messe Friedrichshafen played a conceptual and advisory role, and organised accommodations for European exhibitors.
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