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Hitachi Consulting UK Collaborates with easyJet

Hitachi Consulting United Kingdom has completed the redevelopment of easyJet's new web site, working in close collaboration with easyJet's internal technical team. The new web site, which accounts for 98 percent of the low-fares airline's revenue bookings, was redeveloped using Microsoft's .NET architecture and Web 2.0 technology to deliver a robust, extensible framework, increasing ease of use and visibility for customers, enabling greater integration with its retail partners, such as insurance providers, car hire and hotels, reducing third-party maintenance and support costs, and providing a platform for future service-based delivery.

easyJet pioneered the use of the Internet for travel and now serves more than 46 million passengers through 500 routes. The company has 182 aircraft in 29 countries and employs more than 6,500 people. As the main booking funnel for the company's revenue, the easyJet web site is one of the top 10 web sites in the UK.

Hitachi Consulting UK and Microsoft worked collaboratively with easyJet's technical team, moving the web site from a Classic ASP architecture to a services-based .NET architecture. Initial development work was completed in February 2009 with easyJet gradually moving customers over to the new site throughout the year. At the end of November 2009, 100 percent of all traffic has been channeled through the new web site.



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