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| metaTXT Launched at Mobile Asia Congress Ten of the most innovative mobile companies have partnered to drive the metaTXT standard. metaTXT is the world's first mobile search engine optimisation (SEO) standard. metaTXT will enable search engines to index mobile sites at ease regardless of their technology domains whether they are m.name.com, wap.name.com, name.com/mobile or a .mobi. The metaTXT standard is a pioneering enhancement for mobile search by allowing all mobile sites to be discovered regardless of URL, giving brands better and more consistent mobile internet awareness. The group has a strong Asian presence, working with Asian search engine www.MCN-inc.com to leverage its mobile capabilities to its 15 million users. Leading mobile advertising providers and search engines including Abphone, Bango, JumpTap, Taptu, MCN, Medio Systems, Mobivity, Mobilytics, Nubiq, RingRing Media and founder visibility mobile are working group partners. Already one thousand mobile sites are using metaTXT when the standard is deployed by the working group - reach will be near 200 million. metaTXT is a free standard - available for anyone. The simple step by step tool for the service is available here or more information is available on the blog www.mobileseonews.com Gartner predicts that mobile search will be worth USD 12 million by 2013, demonstrating the enormous potential of the mobile SEO ecosystem. write your comments about the article :: © 2008 Computing News :: home page |