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NXP Software Demonstrates Its LifeVibes VideoArtist at MWC 2008

NXP Software is demonstrating unique 'one-click' video editing software for mass market mobile phones at Mobile World Congress (MWC) 2008. It enables a fun user experience, transforming personal content into professional-looking clips quickly, easily and with no loss of quality. It also opens additional opportunities for product / service differentiation through offering users pre-loaded or downloadable video themes to create their clips.

LifeVibes VideoArtist enables advanced 'one-click' editing capabilities. Users simply shoot video as normal, then select a pre-defined theme such as 'sporty' or 'romantic'. With one click they can apply the theme, complete with audio track, and the clip is ready.

Themes can be stored on the phone or downloaded. In addition, a 'wizard' feature allows users to add intro texts, static or animated frames, and choose from over 100 professionally-designed transitions.

VideoArtist achieves automatic professional-looking results through a range of advanced analysis capabilities such as Key Scene Detection. It also automatically removes uninteresting scenes and each sequence is kept short making clips lively to watch.

This one-click editing is suited for immediate sharing between friends, video blogging and creating MMSs, adding great fun to video services. It also ensures clips are not too large to send, avoiding user frustration with MMS sharing.

NXP Software's video editing products are present in over 100 million handsets. VideoArtist builds on this expertise offering flexible, upgradeable, pre-integrated solutions optimized for a broad range of mobile phone platforms. VideoArtist Lite is specifically designed to address less powerful platforms for one-click video editing.



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