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Noritsu America Corporation Celebrates 30th Anniversary at PMA 08

Noritsu America announces the celebration of its 30th anniversary of business at the upcoming PMA 08 show to be held in Las Vegas, NV from January 31 February 2, 2008. Noritsu has played a pivotal role in history of photofinishing. The company's founder, Mr. Kanichi Nishimoto, invented the process that spawned the one hour photo lab. Noritsu was the first to introduce the one hour lab concept to the world in 1976. The company has continued to contribute to the advancement of photo technology over the years, including innovations like the introduction of world's first inkjet minilab in 2003. Attendees at PMA 08 will be able to view a display at the Noritsu booth that shows a timeline tracing the company's heritage.

The retail photo industry continues to experience growth. According to research from InfoTrends, and the Photo Marketing Association, consumers are printing digital photos at retail locations at a rapidly increasing rate. It is estimated that about 50% of the 15.3 billion digital photo prints are made at retail today. That number is expected to grow to almost 60% by 2011. This is an exciting opportunity for retailers who can meet this growing consumer demand with in-store photo printing capabilities.



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