Lenovo Announces Philanthropic Campaign, 2008 Athlete Champions
In celebration of the one-year-out mark for the Beijing 2008 Olympic Games, Lenovo, Worldwide Partner for the Olympic Torch Relay and TOP Sponsor of the Olympic Games, announced plans for a global online philanthropic auction. The auction will feature limited-edition notebook computers inspired by the Lenovo-designed 2008 Olympic Torch. To mark the six month countdown to the Beijing 2008 Olympic Games, a series of back-to-back, week-long auctions will begin on February 8, 2008, and conclude just prior to the Olympic Games. Each week, a "Cloud of Promise"-themed notebook PC will be available for bidding during a seven-day period. Several of these limited-edition notebook PCs will be autographed by athlete ambassadors - Lenovo Champions - offering fans the chance to bid on the opportunity to own a part of Olympic history.
One hundred percent of the proceeds from the auction of the Olympic Torch-branded notebooks will be distributed through the Lenovo Hope Fund to select philanthropies, including Right to Play. In the spirit of Lenovo's sponsorship of the Olympic Games, the program will concentrate on microfinance, small- and medium-enterprise development and bringing sports to communities of children.
In addition to autographing Lenovo notebook PCs for the charitable auction, Lenovo Athlete Champions will participate in various activities in their home countries and on-site at the Beijing 2008 Olympic Games in support of Lenovo's sponsorship of the Games. The lineup named today includes:
- Gale Emms, badminton, Great Britain, 2004 Olympic silver medalist;
- Libby Lenton, swimming, Australia, 2004 Olympic gold and bronze medalist;
- Eamon Sullivan, swimming, Australia, 2004 Olympian;
- Misty May-Treanor and Kerri Walsh, beach volleyball, United States, 2004 Olympic gold medalists;
- Adam van Koeveden, canoe/kayak, Canada, 2004 Olympic gold and bronze medalist;
- Liu Xiang, track and field, China, 2004 Olympic gold medalist.
write your comments about the article :: © 2007 Computing News :: home page