Microsoft Debuts Its Mediaroom IPTV and Multimedia Platform
Microsoft announces the availability of Microsoft Mediaroom, the latest update to its IPTV software platform, featuring several new multimedia capabilities, including in-home personal music and photo sharing, dynamic MultiView capabilities, Multimedia Application Environment for development of interactive services and advanced applications, and digital terrestrial television support. Microsoft also introduced the Microsoft Mediaroom Application Development toolkit, which provides service providers and third-party developers with tools to create compelling, revenue-generating TV-based applications that run on the platform.
With this latest release, Microsoft is renaming its IPTV platform Microsoft Mediaroom to better reflect the broader set of new connected entertainment experiences made possible today and the types of experiences anticipated in the future. In addition, the Microsoft Mediaroom name and identity are designed to be used by service providers as an ingredient brand to create a powerful competitive differentiator to support their consumer marketing activities.
Building upon existing Microsoft IPTV features, such as enhanced digital video recording, video on demand, high-definition television and instant channel zapping, the Microsoft Mediaroom platform introduces the following:
• Personal media sharing. This enables consumers to easily listen to digital music and view digital photographs stored on PCs elsewhere in the home on the best screen in the house: the television.
• Multimedia Application Environment. The environment offers richer support for Web services and applications, enabling service providers to deploy advanced features such as dynamic video-on-demand portals, casual games and interactive TV services.
• Enhanced MultiView capabilities. These allow consumers to see multiple channels, programs and camera angles on one screen.
The launch of Microsoft Mediaroom also marks the general availability of DTT capabilities on the platform, allowing service providers in regions with DTT programming to offer fully integrated, seamless IPTV services.
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