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Lyris EmailAdvisor Supports Outlook 2007

Lyris Technologies has announced that Lyris' deliverability tool, EmailAdvisor, now supports Microsoft Outlook 2007. Customers who use EmailAdvisor, a toolset for email marketers that helps to resolve issues of email deliverability such as filtering and rendering of emails, will now be able to preview how their HTML email marketing messages will render in Outlook 2007.

Outlook 2007 includes a number of changes that may significantly impact HTML emails. In particular, advanced email design elements such as Cascading Style Sheets, background images, and rich media such as javascript, flash, and animated GIFs may render incorrectly in the new version of Outlook.

EmailAdvisor's Inbox Snapshot feature provides a preview of how HTML emails sent to different email clients will render in each of those clients, helping email marketers and email designers address rendering issues before they send the email to their entire list. Currently, more than 50 major email clients are supported including the newly added Outlook 2007.



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