New IPTV Zone introduced at IBC2007
Recent improvements in compression technologies and bandwidth availability are set to revolutionise the way in which we consume broadcast content. Gartner has predicted that IPTV will reach 3.3 million homes in Western Europe this year and that this number will rise to 16.7 million in 2010, creating a ?3 billion marketplace.
In parallel, the public's appetite for video is driving exponential growth in internet traffic and providing additional distribution options for content creators and broadcasters. The technologies, solutions and content that are driving these revolutions will form the focus for the IPTV Zone at IBC2007, a new visitor attraction being introduced at the event this year.
The IBC2007 IPTV Zone will bring together many of the organisations and technologies that are emerging as major forces in these new markets. It will therefore provide a unique opportunity for application developers, content providers and technology companies to showcase their capabilities at the heart of the broadcast industry's leading international conference and exhibition.
The IPTV Zone will be accompanied by the IBC2007 IPTV Zone Business Briefings to which attendance is free. These briefings will examine some of the issues and opportunities arising from this revolution in broadcast content delivery in further detail and are intended to reinforce and complement the established peer reviewed, paid-delegate IBC Conference.
The IBC2007 IPTV Zone is being jointly developed and marketed by IBC, IT Europa and BPL. The Zone design and format will replicate that of the IBC Mobile Zone which was introduced in 2005 and has since grown to cover 2,500m? (a five-fold increase over 2005). The IBC2007 exhibition takes place from 7 - 11 September 2007 at the RAI, Amsterdam.
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