RIM and Yahoo! Bring Yahoo! Go for Mobile 2.0 to BlackBerry Users
Research In Motion (RIM) and Yahoo! have expanded their strategic global alliance to bring Yahoo! Go for Mobile 2.0 to millions of BlackBerry users around the world. Starting today, users worldwide can download and enjoy the beta version of Yahoo! Go 2.0 on select handsets including the BlackBerry 8700 Series, BlackBerry 7130 Series and BlackBerry Pearl. The companies also plan to make Yahoo! Go 2.0 available for future BlackBerry handsets and develop even tighter integration between it and the BlackBerry platform.
The Yahoo! Go 2.0 beta is an innovative new application that redefines the mobile Internet experience for users through a unique product design, ability to personalize with content from the entire Internet and a reinvention of mobile search. Key features of Yahoo! Go for Mobile 2.0 for BlackBerry users include:
- Search reinvented for mobile users – oneSearch recognizes the intent of a search term and presents relevant content – not just a list of web links to PC sites – on the results page. Results are grouped by subject making it easy to read through and drill down to get more details.
- Be local, no matter where you are – The Local & Maps widget gives users quick access to comprehensive local directory information for businesses across the US, enhanced with ratings and reviews from the millions-strong Yahoo! community. Interactive maps, driving directions and real time traffic updates help users find their way.
- Rich, highly personalizable content from millions of sources to keep users connected – Current headlines and a breaking news ticker in the News, Sports, Entertainment, Weather and Finance widgets keep consumers connected to the information that matters to them. Each widget also includes a "command center" where consumers can access more articles, use watchlists to track topics of interest – from sports teams to stocks to celebrities – or add new content from the millions of sources on the Web that publish in RSS.
- Photo sharing keeps consumers connected to their community – The Flickr widget integrates one of the Web's most innovative and prolific photo-sharing communities, making it easy for BlackBerry users to easily access photos, view their friends' pictures and browse or search the millions of images posted by the Flickr community.
RIM and Yahoo! are also continuing to work together to bring other Yahoo! services to BlackBerry handsets, as well as further enhance the Yahoo! Mail user experience.
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