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CommunicAsia, EnterpriseIT and BroadcastAsia

Convergence has brought together a showcase of overlapping technologies between the media, telecommunications and IT industries at CommunicAsia, EnterpriseIT and BroadcastAsia.

From infrastructure to deployment, the shows gathered vendors with applications and solutions at different stages of the value chain for convergent technologies such as IPTV, broadcasting to handhelds and mobile entertainment. This year's events hosted 2.339 exhibiting companies from 67 countries/regions.

63.814 international attendees, of which 49 percent was from overseas, saw the latest products and services birthed out of convergence that are expected to change the way consumers and businesses will use and interact with electronic devices. Attendance at this year's event has increased by 5 percent from 2005.

Ericsson showcased a video dating service where one can record a personal video message and send to new acquaintances, and a video karaoke where the user can call to see other singers and rate them as well as sing along to text and music and record it on video.

On display at NTT Docomo was a technology that allows pet owners to see their pets as well as dispense food into the feeding bowl through their mobile phones. MyHeart by Philips Research Laboratories monitors a person's health using intelligent biomedical clothes. The data is then sent via a wireless personal area network to a mobile phone or PDA and from there to a health care provider.

Other mobile lifestyle applications at CommunicAsia include Bidshot the first ever auction website that allows members to buy, and sell through their mobile phones, XFinance which is a mobile financial management tool which provides an overview of all your income, as well as Xovulation which is a mobile family planning tool.

At BroadcastAsia, Innoxius Technologies showcased a gadget that turns a PDA into a multi-system mobile digital TV receiver for standards such as DVB-H, DVB-T, T-DMB, DAB and enhanced packet mode DAB standards in various spectrum ranges.

French exhibitor Visiware launches the first triple-play gaming offer available on TV, mobile and broadband. Games can be played on the TV at home then continued on the mobile or Internet. BroadcastAsia also hosted a DVB-H, DMB and Qualcomm's MediaFLO feature, which demonstrated the capabilities of each standard to bring content onto handhelds.

CommunicAsia, EnterpriseIT and BroadcastAsia remain an important platform for international players to reach Asia's markets. This year, China's participation at CommunicAsia has grown by 45 percent.

The exhibitions are seeing strong participation from Europe. The European ICT Pavilion, which was at CommunicAsia for the first time, provided an exciting snapshot of new, leading-edge technologies, products and applications for audio-visual, e-Government, e-health, e-security, and telecommunications.

For many exhibitors, CommunicAsia, EnterpriseIT and BroadcastAsia were ideal platforms to showcase their latest offerings, network and meet target buyers.

Trade visitors armed with a US$4.5billion sourcing budget came looking to purchase the latest products and services and explore potential business alliances.



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