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NVIDIA Announces NVIDIA PureVideo Technology Availability

NVIDIA Corporation has announced the immediate availability of new NVIDIA PureVideo technology enabling comprehensive support for high-definition video including hardware acceleration for content based on the advanced H.264 specification.

H.264, which is also known as the Advanced Video Codec (AVC) specification or MPEG-4 Part 10, is one of the digital video codecs specified for the Blu-ray and High-Definition DVD (HD DVD) formats. H.264 delivers two to three times the compression efficiency of the MPEG-2 standard, which is used to create current DVD videos. H.264 has been adopted by both the DVD Forum for HD DVDs and the Blu-ray Disc Association for Blu-ray Discs, and VC-1 has also been adopted by the DVD Forum for HD DVDs.

NVIDIA PureVideo technology provides hardware acceleration for decoding H.264, VC-1, WMV, and MPEG-2 movies and performs post processing techniques on the decoded high definition content, including spatial-temporal de-interlacing and inverse telecine. This provides consumers with precise images that have up to six times the detail of standard DVD movies. The PureVideo discrete video processing core offloads the CPU and 3D engine of complex video tasks, freeing the PC to run multiple applications simultaneously. Consumers with PCs built with the following NVIDIA products, will be able to watch high-definition videos and DVDs with a high level of visual quality and performance:

-- NVIDIA GeForce 7-series of GPUs for the desktop and notebook PC
-- NVIDIA GeForce 6-series of GPUs for the desktop and notebook PC
-- NVIDIA nForce 6150 family of integrated GPUs

NVIDIA has been working closely with InterVideo, CyberLink, and Nero software to include NVIDIA PureVideo acceleration and post-processing in their H.264 codecs, thereby leveraging the Company's highly-advanced algorithms to deliver high quality and performance on today's PCs.



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