Digitization in the building industry concerns us all
Cologne will become the digital hotspot of the construction industry. From February 11 to 13, 2020, the Rhine metropolis will be the hub for digital trends, product innovations and services relating to the digitization of the construction industry. Messe München will take its digitalBAU trade fair to Cologne, and more than 200 exhibitors will follow. With a comprehensive exhibition concept for all those involved in building, innovative presentations in three specialist forums and a digitalBAU Start-Up Award, it sets a clear signal: Digitization in the building industry concerns us all.
In three months, industry and digitization experts, exhibitors and trade visitors will come together for the first time at digitalBAU in Hall 7 of Koelnmesse. The sentiment among Messe München and the exhibitors is consistently good and intensive work is being done organizing the trade fair. Cologne is a new location, but Messe München knows the construction industry better than any other trade fair company. The world's leading trade fair BAU, which takes place in Munich every two years, will in the future be complemented by digitalBAU in its interim year. Dr. Reinhard Pfeiffer, Deputy Chairman of the Board of Messe München, underlines the potential of this young trade fair: "digitalBAU in Cologne will become the leading digital trade fair for the construction industry. We are getting closer to this goal every day, as we have meanwhile even exceeded the mark of 200 exhibitors. We are very pleased about this tremendous response from the industry!"
Exhibitors from all areas of planning, construction and operation
The more than 200 exhibitors come from all sectors of the industry. Among them Doka, Sidoun, Softtech, Viega and Zeppelin Lab. With its individual program solutions and digital services in the construction sector, digitalBAU addresses architects and civil engineers, specialist planners, installation engineers as well as public and private property developers. The digital planning method BIM will receive special attention in Cologne. That is because it now addresses architects and specialist planners as well as the skilled crafts and the area of facility management. The tasks associated with such cross-sectoral developments—and, first and foremost, suitable solutions—will be presented by Messe München and its partner BVBS.
Considering the entire building life cycle
Prof. Joaquin Diaz, Chairman of the Board of digitalBAU partner BVBS, is convinced that holistic concepts are needed for a digital future in the construction industry: "Digitization concerns us all: Clients, planners, building contractors, operators and manufacturers of building products. Consistent digital solutions that take into account the entire building life cycle are consequently becoming increasingly important. For this reason, a trade fair like the leading trade fair digitalBAU is the ideal industry barometer and network platform for all parties involved in construction. With digitization, we increase productivity and efficiency in the construction process and ensure important profits in the long term." He also considers Messe München to be the right partner for the upcoming tasks: "For BVBS, Messe München is the ideal partner for the digitalBAU trade fair. Utmost professionalism—in the organization, implementation and support of exhibitors and guests—is what makes Messe München stand out."
Accompanying the digital transformation of the construction industry
Small providers as well as large software companies recognize the opportunities associated with the digitization of construction. A sense of optimism is prevailing in the industry—as is the case with the Nemetschek Group. It is one of the largest exhibitors at digitalBAU and will be represented with ten of its brands and their products: "The future of the AEC/O industry is digital. That is why the initiative by Messe München and the German Construction Software Association (Bundesverband Bausoftware) to introduce a new trade fair format with a digital focus is just the right impetus for our industry, " said Patrik Heider, CFOO and CEO of the Nemetschek Group, and continued: "We have been pioneers in the digital transformation of the industry for many years. This is precisely why the concept of digitalBAU has been extremely well received by us and our brands."
Visitors can expect a comprehensive program spanning three full trade fair days
The entire life cycle of a building, from the planning and construction phase through operation to redevelopment or demolition and recycling, will become the focus of construction in the future. Resource conservation has become one of the most paramount tasks in the construction industry. Many of the exhibitors at digitalBAU will be demonstrating this at their stands, as will the speakers on stage. In addition to the exhibition stands, visitors to digitalBAU can expect an extensive supporting program spanning three full trade fair days, including three specialist forums and a Start-Up Award honoring innovative business ideas in an increasingly digitized construction industry.
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